"This book is a bold, forthright and courageous commentary on looming cultural trends a true tour de force."
An important corrective to the rise of neuroscientific ideas, and to the neoliberal ideology that spawned them.
Hilary Rose is Emerita Professor of Social Policy at the University of Bradford. Together with Steven Rose, she is author of "Genes, Cells and Brains" and "Alas, Poor Darwin".
Steven Rose is Emeritus Professor of Neuroscience at The Open University. He was co–founder of the British Neuroscience Association, and has won numerous prestigious awards, including the Biochemical Society medal for communication in science and the British Neuroscience Association′s lifetime award for "Outstanding contributions to neuroscience".